This week Who What Wear UK columnist Marissa Cox posted a picture on Instagram of her in the French Riviera in the perfect black swimsuit. It has thick straps, a scoop neckline and a high cut on the leg (but not overly so in a Love Island way). Despite its simplicity, I had assumed that this would be a luxury find—however, this swimsuit is actually only £20 from H&M.
Swimwear experts have been telling me for several years that H&M and & Other Stories is the best place to find quality, expensive-looking bikinis and one-pieces on a tighter budget. Marisa’s one-piece doesn’t only come in black—it’s also available in a yellow-and-white stripe (very Amalfi coast) and a black-and-white stripe print.
Swimwear trends come and go each year, however the one constant is a black swimsuit—as these are always an elegant choice. Keep scrolling to see—and shop—the H&M swimsuit.